Instead of indicating the rental car companies on the Hawaii Car Rentals website, they’re being shown as “Major National Brand” #1, #2, #3 and #4. This is not some sort of gimmick to lure you in. It isn’t meant to trick or confuse people. It has to do with how the car rental companies can allow the Hawaii Car Rentals website to offer rental cars on the Hawaiian islands at such cheap rates compared to the big guys we’ve all seen advertising on TV and still be in compliance with the contractual agreements they have between each other. It’s as simple as that.

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